Rapid and successful roll out of new money saving product features to nearly 300,000 end customers
Accelerating smart energy product launches for UK energy provider
Challenge
The energy provider needed complete confidence that their new smart energy products would perform reliably.
Approach
We engineered a full suite of test assets to validate every part of the smart-energy product stack.
Results
The organisation launched dynamic pricing features to 300,000 users within weeks, supported by reusable test frameworks.
The challenge: Real-world readiness for smart energy innovation
The energy provider was launching a new generation of smart energy products designed to help customers save money while supporting a greener, more flexible energy grid.
Two flagship services led the way: automated EV charging at the cheapest and greenest times, and dynamic pricing features such as half-price weekends to encourage smarter energy use.
But delivering these innovations at scale is complex. Each service relies on a web of mobile apps, pricing engines, third-party platforms and real-world hardware in customers’ homes.
To launch with confidence, the provider needed certainty that everything would work seamlessly in the real world, not just in controlled test environments.
Key business outcomes
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Future product features can now be launched to market faster, with confidence, providing a significant competitive advantage
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80% reduction in testing cost and effort to develop new smart-energy product features
Read our full case study for more details.
Our approach: Testing a complex smart energy ecosystem
We worked closely with product and engineering teams to test the full ecosystem, from app interfaces and pricing logic to live EV chargers and home-energy devices. Our approach used real-world scenarios to model how customers actually interact with these products under different tariff and demand conditions.
We validated end-to-end journeys to ensure pricing rules were applied correctly, EV charging kicked in at the right times, and user interfaces displayed accurate, timely information. Automated frameworks and repeatable test assets were created to reduce manual effort and support rapid product iteration.
Getting these products to market quickly and confidently meant testing the real thing, not just the code. That’s where our partnership with this leading UK energy provider really delivered.
What we delivered
Results: Scalable testing for energy products
With this approach, the UK energy provider successfully launched dynamic pricing features to nearly 300,000 users in a matter of weeks – an ambitious scale-up made possible by confidence in performance and reliability.
Customers benefitted from stable, predictable experiences, while the organisation gained test frameworks that now support faster releases, lower manual workload, and smoother rollout of future smart-home innovations.
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